Mental model first, tactics second
Module 01 teaches search as an information-retrieval and trust system. Without that mental model, tactics become guesses. Every later module references the foundations laid in Module 01.
Every lesson here exists because it produces a paid SEO skill. The curriculum was rebuilt to cover the next 3 to 5 years of search, including Answer Engine Optimization, Generative Engine Optimization, and Large Language Model Optimization. Older lessons that taught padding tactics were cut.
The SEO Training in Nepal curriculum is a 12-module, 122-lesson program taught in Nepali by Rambabu Thapa, founder of Orka Socials Pvt. Ltd. Modules cover how search works, niche selection, keyword research, content strategy, on-page and semantic SEO, technical SEO, off-page SEO and digital PR, local SEO, AEO/GEO/LLMO for AI search, SEO auditing, measurement and reporting, and SEO career. Of 122 lessons, 22 are newly recorded for 2026 and 7 are updated to reflect current platforms. The full curriculum is delivered in the SEO Mastery Course at the early bird price of NPR 25,000 for the June 1, 2026 cohort.
The curriculum was rebuilt in 2026 from a working SEO consultant's perspective, not a textbook author's. Three rules shape the module order.
Module 01 teaches search as an information-retrieval and trust system. Without that mental model, tactics become guesses. Every later module references the foundations laid in Module 01.
Module 02 sets up a practice project (your site or a niche site). Every assignment in Modules 03 to 12 applies to that project. By graduation you have a documented case study, not a folder of disconnected exercises.
Entity SEO appears in Module 01. AI search readiness shows up in Modules 04, 05, and 09. Schema and structured data run through 05, 06, and 08. AEO, GEO, and LLMO are not an afterthought, they are Module 09.
27 lessons that appeared in earlier batches were cut. Some moved to onboarding because they were admin items. Most were cut because they teach tactics that no longer move rankings, or they pad lesson counts without adding skill.
Each module shows the lesson list, what's new for 2026, what was kept from prior batches because it still works, and the resource that ships with it.
Teaches search as an information-retrieval and trust system, not just keywords and links. Sets the mental model for the rest of the course.
Gives learners a real project to work on. All future assignments reference this single project, so by Module 12 you have a documented case study.
Restructured around strategic thinking. Exact-match domain (EMD) lesson cut. Entity-thinking layer added.
Original SEO Content Writing module kept almost intact. Two new lessons on AI-ready content added at the end.
Two new lessons on schema and entity optimization, plus an on-page audit lesson. Schema lesson updated to cover Article, FAQ, HowTo, LocalBusiness, Product, Organization, and Person types.
Trimmed from 25 to 19 lessons. Cut W3C validation, text-to-HTML ratio, and the white-hat/grey-hat/black-hat taxonomy. Added JavaScript SEO and log file analysis.
Cut from 26 to 15 lessons. Removed 8 minor or outdated tactics. Added a brand signals lesson because brand strength now affects both ranking and AI retrieval.
Expanded from 7 to 12 lessons. Local SEO drives revenue for service businesses, so the module deserved real depth, not just a Google Business Profile walkthrough.
Entirely new module for 2026. The strongest differentiator in the curriculum. AEO is Answer Engine Optimization, GEO is Generative Engine Optimization, LLMO is Large Language Model Optimization. No competing SEO course in Nepal at this price covers Module 09 in production.
Restructured to add strategy document creation and stakeholder presentation. An audit is only as useful as the action plan it produces.
All the operational skills for running SEO professionally, in one module. Looker Studio lesson updated (Google Data Studio rename).
Soft-skills filler removed. Freelance pricing and portfolio lessons added because freelance careers command higher incomes.
Each learner sets up a practice project in Module 02. Every module afterwards adds an assignment to that project. By Module 12, you have a documented case study you can show on LinkedIn, Upwork, and in interviews. The same case-study format is what powers the 12 client case studies on rambknows.com.
Your own portfolio, a family business website, a niche site you want to grow, or a willing test client. The site has to be real because keyword research, audits, and link building only work with real data.
Module 03 produces a keyword map. Module 04 ships 3 to 5 articles. Module 05 produces an on-page audit. Module 06 produces a technical audit. Module 09 produces an AEO/GEO audit. Module 10 produces a 90-day strategy document.
Module 12 walks you through documenting before-and-after metrics, SERP screenshots, and ranking changes. The output is a case study for your CV, freelance pitches, or first agency interview.
Weekly group coaching calls with Rambabu Thapa review your project work. Submit your audit, content brief, or strategy doc, get specific feedback, iterate. The feedback loop is what turns lessons into hire-ready skills.
Free tools cover core workflows for junior and mid-level SEOs. Paid tools are taught hands-on so you know which one to reach for, what to run, and how to read the output, the way working SEOs use them. The course teaches the workflow and decisions. You bring or sign up for the tools when you need them on real client work.
What named students say about working through the full curriculum, module by module, with weekly coaching from Rambabu.
I recently completed my 3-month SEO journey at Orka Socials Academy taught by Rambabu Thapa Sir. His mentorship guided me through each step and included actionable feedback on my work. I followed his SEO roadmap and gained real, useful skills.
Rambabu Sir made complex topics simple and practical, guiding us step by step through keyword research, WordPress setup, and on-page and off-page SEO. His real-world examples helped us apply the skills to our own projects.
I started from zero and learned SEO basics and practical skills step by step over 3 months. Weekly doubt-clearing meetings and 24/7 group support were very helpful throughout the journey.
Every module is taught online through recorded lessons plus weekly live coaching with Rambabu over Zoom, with workshops and 1-on-1 sessions hosted at the Orka Socials Lalitpur office by appointment. Photos from current and past batches.
The same 12-module curriculum, packaged at three depths. Learners typically enroll directly in the SEO Mastery Course because the per-module value is dramatically better with early bird pricing for the June 1, 2026 cohort.
| Feature | Basic SEO Course → | SEO Mastery Course (Recommended) → |
|---|---|---|
| Format | 2 recorded YouTube videos | 122 structured lessons + weekly live Zoom coaching |
| Total length | ~24 hours | 3 to 4 months at 5 to 7 hours per week |
| Chapter / lesson count | 57 chapters across 2 videos | 122 lessons across 12 modules |
| AEO / GEO / LLMO | Intro level (ChatGPT chapters in Part 2) | Module 09 (full production depth) |
| Technical SEO | Foundations + Core Web Vitals + site migration (Part 2) | Module 06 (19 lessons) |
| Link building and digital PR | Backlink basics (Part 1, ch 9) | Module 07 (15 lessons) |
| Local SEO + GBP | Google Business Profile chapter (Part 1, ch 6) | Module 08 (12 lessons) |
| SEO auditing | Technical + on-page + content audits (Part 1, ch 7) | Module 10 (9 lessons) |
| Career preparation | Career path + "How to Build a CV" chapter (Part 2) | Module 12 (CV, freelance pricing, portfolio) |
| Weekly live coaching | Not included (recorded only) | Yes, weekly Zoom with Rambabu |
| Project feedback | Not included | Yes, on your real website or client work |
| Tools Training | Free tools only (GSC, GA4, GBP, free Ahrefs, ChatGPT free) | Hands-on with full Ahrefs, SEMrush, Screaming Frog |
| Certificate | Not issued | Orka Socials Certified |
| Price | 100% free on YouTube | NPR 25,000 (50% off NPR 50,000) |
A separate Masterclass tier covering enterprise SEO, agency operations, and SEO leadership is being scoped. Message on WhatsApp if interested.
Two real choices: confirm SEO is for you, or commit to making it your career. Learners who complete the Basic course often advance to the Mastery course.
The full SEO Mastery Course curriculum covers 12 modules and 122 lessons. 93 lessons are battle-tested recordings from previous batches, 22 are newly recorded for 2026, and 7 are updated supplements that reflect current platforms (HARO replaced with Connectively, Looker Studio rename, GBP refresh, schema expansion).
What is different about this curriculum is Module 09. Module 09 covers AEO, GEO, and LLMO at depth. AEO is Answer Engine Optimization for featured snippets and AI Overviews. GEO is Generative Engine Optimization for AI-generated answers. LLMO is Large Language Model Optimization for being cited by ChatGPT, Gemini, and Perplexity. No competing Nepal SEO course at this price covers Module 09 in production.
The recordings are a mix of new and kept. Of 122 lessons, 22 are newly recorded for 2026 covering entity SEO, AI search, AEO, GEO, LLMO, multi-location SEO, JavaScript SEO, log file analysis, brand signals, freelance portfolio, and stakeholder presentations. 7 lessons are updated supplements. 93 lessons are kept because the underlying SEO principles still hold. The legend on every module shows which is which.
The career outcomes this curriculum supports include junior SEO at a Kathmandu agency (NPR 25,000 to 40,000 per month), in-house SEO at a Nepal SaaS or e-commerce company (NPR 40,000 to 80,000 per month), freelance SEO on Upwork or direct international clients (NPR 100,000 to 300,000+ per month), and starting your own SEO agency. Module 12 covers CV preparation, freelance pricing, portfolio building, and interview prep. See the full SEO career opportunities guide for Nepal.
The tools taught in the curriculum include free tools (Google Search Console, Google Analytics 4, Google Tag Manager, Looker Studio, Bing Webmaster, ChatGPT, Google entity tools) and paid tools you learn hands-on (Ahrefs, SEMrush, Screaming Frog, Sitebulb, Surfer SEO, BrightLocal). The curriculum teaches the workflow and decisions. You bring or sign up for the tools when you need them on real projects.
The Basic and Mastery tiers map to the 12 modules as follows. The free Basic SEO Course is a 24-hour, 2-video YouTube training that walks through SEO foundations, keyword research, on-page SEO, technical SEO, schema, off-page SEO, Core Web Vitals, AI SEO with ChatGPT, and the career path. It is enough for a paid SEO internship or a junior agency role. The paid SEO Mastery Course covers all 12 modules including AEO/GEO/LLMO, technical SEO, link building, local SEO, auditing, reporting, and career, across 3 to 4 months with weekly live coaching and project feedback, at the early bird price of NPR 25,000 for the June 1, 2026 cohort. Returns to NPR 50,000 after this cohort fills.
Yes, the curriculum is project-based. In Module 02 every learner sets up a real practice project, either their own site or a niche site. Every assignment in Modules 03 to 12 applies to that project. By the end of the course you have a documented case study you can use in CVs, freelance portfolios, and Upwork profiles.
What is excluded from the curriculum is 27 outdated lessons, because they no longer move rankings in 2026. The cuts include exact-match domain hacks, W3C code validation, text-to-HTML ratio, white-hat/black-hat taxonomy, web 2.0 properties, friends-and-family link building, and geotagging images. Sales content like "benefits of SEO" was moved to landing pages. Generic soft-skills lessons were dropped to keep the curriculum focused on paid skill.
Lessons are taught in Nepali with English SEO terminology explained alongside, the same format students rated 4.9 stars on 575+ Google reviews. This bridges the Nepali-language understanding with the English documentation, tools, and client communication you will work with after the course.
You can see the lesson-by-lesson breakdown in two places. This page is the public curriculum map. The detailed 122-lesson breakdown including assignments and downloadable resources lives on rambknows.com. Message on WhatsApp for the link.
Pick the topic you want to go deep on, or see the income side of these modules.
Get the full 12-module, 122-lesson SEO Mastery curriculum as a PDF. Review at your pace before deciding. One email, the PDF link, no marketing follow-up.
The full curriculum ships in the SEO Mastery Course at the early bird price of NPR 25,000 for the June 1, 2026 cohort. Weekly live coaching with Rambabu. Hands-on training in Ahrefs, SEMrush, and AI tools. Documented case study at graduation.